Archive for the ‘Brasher’s Salt Lake’ Category

Brasher’s Tech Tips – Pipeline Simulcast

Monday, August 2nd, 2010

As of July 1st, we’re all done converting our online lanes over to the NEW LOOK. Brasher’s is happy to offer over 30 lanes every week on Pipeline Simulcast. By now, most of you have found your way around. We want to know what you think! Please click here to take a brief survey.

We also want to take some time to call out a few of the features some of you have asked about.

Pipeline Simulcast Bid Client

1

CHANGE LANES: Rather than launch separate bidding windows for multiple lanes, just click this drop-down to quickly jump from lane to lane within a given sale.

Pipeline Simulcast Lane Drop-Down
2

VIEW MULTIPLE LANES: Clicking here during a sale will launch a separate side window that will show you a real-time summary of what is happening in all other lanes. You can place bids in other lanes from that window or jump to any other lane by selecting it from the list.

Pipeline Simulcast Multiple=
3

VEHICLE DETAILS: Here you can view all of the details (including vehicle info, equipment, condition report, pictures, etc) for the current vehicle being offered on Pipeline Simulcast. Note we also share with you PAR and other book values when available.

Pipeline Simulcast Vehicle Details
4

BID BUTTON: The most important part! As long as the clerk is in sync with the auctioneer, the green button is the auctioneer’s asking price! If you want to bid more than the auctioneer is asking, you may alternatively bid higher using the other buttons.

Pipeline Simulcast Bid Button

If you have any other questions, comments, or you’d be interested in being on a dealer panel to help us make your online buying experience better, please take this survey.

We’ll see you at the auction!

Brasher’s Launches Auto Auction in San Jose

Wednesday, July 21st, 2010

SAN JOSE, California – Brasher’s Auto Auctions has announced that it will open a dealer consignment auction in San Jose later this week. Located on the Santa Clara County Fairgrounds, Brasher’s San Jose Auto Auction will offer consignments from new and used car dealers every Thursday, with the first sale set for tomorrow, July 22nd.Brasher's San Jose Auto Auction

The Brasher family has been a leader in the auto auction industry since founding its first auction in Salt Lake City, Utah in 1949. Currently the Brashers operate facilities in Salt Lake, Sacramento, Reno, Portland, Eugene and Boise.

“We’ve long looked at the San Jose market as a great opportunity to serve the new and used car dealers in the Bay Area,” said John Brasher. “With real estate values being what they are, we determined that this was an excellent time to launch an auction to serve dealers in the heart of San Jose.”

Brasher reports that industry veteran Gary Mobley will head the management team at Brasher’s San Jose Auto Auction.

“Gary is known throughout the industry as a true professional, a man of tremendous experience and reputation who knows how to run an auto auction,” said Brasher. “He is a great find for us at Brasher’s, and shares our dedication to superior customer service. He has put together a great team focused on building a successful auction in San Jose.”

Brasher’s San Jose is open to licensed new and used car dealers. For consignment and further sales information, please contact the auction at (408)890-2990, or find the auction online at www.brasherssanjose.com.

Brasher’s Salt Lake Welcomes General Motors

Monday, June 21st, 2010

Brasher’s Salt Lake Auto Auction is pleased to add General Motors and GMAC to its growing list of consignors. They join Brasher’s Idaho and four other ServNet Auctions who proudly sell for GM/GMAC.

Brasher's Salt Lake welcomes GM/GMACBe sure to be in the lane on online for the inaugural sales on Tuesday, July 13th and 27th, represented by Todd Cook.

Richard Curtis, ServNet’s Executive Vice President of Industry Relations, noted that General Motors and GMAC jointly remarket vehicles at 42 GM Sponsored Auctions sites across the country in both a “closed” and “open” sale environment. Of those 42 facilities, only 9 are independent auctions, and 6 of those independents are ServNet auctions.

Source: ServNet.com

Pipeline Simulcast has a NEW LOOK!

Friday, May 28th, 2010

Over the next few weeks, you’ll see a new screen when you login to buy online via Pipeline Simulcast at Brasher’s Auto Auctions. Several lanes have been converted already and we hope to complete the integration by the end of June.

Pipeline SimulcastTo better serve our customers, we’ll be offering more lanes online than ever before! We’re confident you’ll like the new interface and added features (like attending from your Mac or iPhone and seamless lane-switching) but we want to hear it from you! Feel free to post your questions/comments below or contact your nearest Brasher’s Auction for help.

You’ll have to login to the Pipeline to get the full experience, but here’s a shot of what the bid client will look like:

Pipeline Simulcast Bid Client

Brasher’s Idaho Auto Auction Welcomes Jermain “Bad Intentions” Taylor for 11th Annual “Smoker” Sale

Friday, May 21st, 2010

Boise, Idaho will be overrun with auto dealers and boxing fans alike as Brasher’s Idaho Auto Auction brings Olympian and boxing superstar Jermain “Bad Intentions” Taylor to the Gem State for the 11th Annual Smoker Sale and Last Man Standing Charity event.The Smoker 2010 - Brasher's Idaho Auto Auction

Set for June 23rd and 24th, the Smoker Sale will feature more than 2,300 units on auction block; including a GM Factory sale and RV/Powersports sale. Featured 2010 Smoker Sale consignors include General Motors, GMAC, Wells Fargo Dealer Services, US Bank, Edmark Superstore, Boise Volkswagen Audi, Larry Miller Group, Gentry Ford Subaru, Internet Auto and Dennis Dillon.

BIAA will host Fight Night and the Last Man Standing Charity event at 7 p.m. Wednesday, June 23, at Qwest Arena in downtown Boise. The event is free and open to the public. The 4,500 expected fight fans will enjoy eight boxing matches featuring dealers, bank representatives and auction employees from the Boise area.

For more information on the 11th Annual Smoker Sale and Last Man Standing Charity event visit www.idaa.com or call the Sales Department at (208) 395-3174.

You can check out the promo video here:

ServNet Holds First 2010 Meet the Owners Event

Monday, May 17th, 2010

FRANKLIN, Tenn. — The ServNet Auction Group recently hosted its first Meet the Owners event of 2010, kicking off this year’s series of meetings with a gathering in Dallas earlier this month.

As some may know, the Meet the Owners meetings are designed to strengthen the relationships that the owners of ServNet’s 22 independent auctions have with remarketers.ServNet Auctions

Attending the Dallas meeting — which was hosted by ServNet president Jeff Brasher, the owner of Brasher’s Reno Auto Auction, and ServNet chief executive officer Pierre Pons — were representatives from the following remarketers: Chrysler Financial, GMAC, Mercedes Benz Credit, AmeriCredit, Hertz, Santander Consumer USA, American Honda Finance and Wells Fargo Dealer Services.

During the event, these remarketers engaged in discussion with auction owners and members of ServNet’s executive staff.

As part of welcoming attendees, Pons and Brasher emphasized the ServNet members’ strengths, which they cite as the following: long-term, multi-generational, independent ownership; established business practices; well-maintained facilities; and cutting edge technology.AuctionPipeline

“A strong Internet presence and online selling capabilities are essential in today’s marketplace,” Brasher noted. “ServNet auctions stand among the leaders in the industry with online tools that not only facilitate inventory searches, but offer simulcast auction selling through a variety of channels, including AuctionPipeline, which was created and developed by a team of ServNet auctions to deliver comprehensive online buying and selling capabilities.”

(more…)

Traveler’s Passion for Food – Fuel City Tacos

Monday, November 2nd, 2009

Meet Lee Anglin. Lee is an ordinary American, but has an extraordinary passion for food.

Lee works for Brasher’s Salt Lake Auto Auction.  When Lee is not selling cars, he travels the country visiting customers.  With customer visits scheduled, Lee can focus on his next meal!
Fuel City Tacos, Dallas, TX
This trip brings him to Dallas, TX, which means Fuel City Tacos.

Check out the video for the full review:

Traveler’s Passion for Food – Giordano’s

Wednesday, October 14th, 2009

Meet Lee Anglin. Lee is an ordinary American, but has an extraordinary passion for food.MeetLee

Lee works for Brasher’s Salt Lake Auto Auction.  When Lee is not selling cars, he travels the country visiting customers.  With customer visits scheduled, Lee can focus on his next meal!

For this first installment, Lee is headed to Chicago (think deep dish).

First up, Giordano’s Restaurant and Pizzeria.  Check out the video below for the full review, but here’s a summary:

Family-owned and Independent, Brasher’s Salt Lake Marks 60th Year

Tuesday, August 25th, 2009

Brasher’s Salt Lake Auto Auction marked its 60th anniversary on August 17th and 18th with a two-day event that broke records and brought dealers in droves to celebrate with the Brasher family.

“It was a phenomenal two days in Salt Lake,” said auction GM Rob Brasher. “From a sales perspective it was outstanding: we consigned 2,131 vehicles; sold 1,296; and issued 1,332 bidder badges. But numbers don’t tell the whole story. What made this celebration so successful in our eyes was the enthusiasm of our customers who joined us for this red-letter historic event: 60 years in the business. It wouldn’t have been possible without the loyalty and support of the best group of auction customers that you’ll find anywhere!”
bslaa0809
The Brashers treated buyers and sellers to a home cooked barbecue dinner on Monday night, when guests consumed 100 racks of ribs, 80 lbs. of pulled pork, and 80 lbs of beef brisket, prepared that day at the auction by Brasher’s staff. Concluding the sale on Tuesday, the auction awarded more than $50,000 in prizes, including a motorcycle, two ATV’s and five stag hunts at the Heartland Ranch in Missouri.
(more…)